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VEDERE LA MUSICA

This two-act exhibition takes visitors on a journey through the world of the most universal of all languages: music.

In the first act the interactive work Metal Detector invites viewers to take an active part by playing special musical instruments whose notes generate images of digital carpets.

In the second act three monitors offer different programmes of videos in which music is the major player: one programme is dedicated to genre masters Chris Cunningham and Anton Corbjin, a second to young videomakers from around the world and a third to Italian video artists.

All the videos were sourced from INVIDEO and its archive.

The first phase has a more playful dimension, involving the exhibition-goer in image creation, while the second is based more on viewing and reflection, presenting both some of the high-points of music transformed into images and an overview of how today's young videomakers are looking at the world of music. After going through this brief but focused learning curve visitors can return to the first room, now better equipped to manage and respond to the process of interaction with Metal Detector.

After which they can return to view the videos of experienced and emerging directors with a new awareness: the exhibition's circular pathway of play and creativity is potentially endless.

ACT ONE ACT TWO

Metal Detector

Interactive video installation by Giuseppe Zambon and Hairi Vogel
Musical instruments by Matteo Monteduro
Production: MAS JUVARRA

A video-musical work brought to life and guided by the sound of metal instruments acted on by the public. The notes and percussive sounds produced open up the data space of METAL DETECTOR (images, sounds, concepts) to interaction. The work makes use of an innovative application which paves the way to artistic experiences in which the work is delivered into the hands of users, guided by their musical sensibility. A form of music video which is not made for television but only and exclusively for technological and digital use: the viewer enters into contact with the artist and can flick through his visions, his chromatic combinations. The result is a dialogue between two artistic positions, a data immersion in which the machine enables viewer and artist to tune into and relate to each other virtually.

Video per Monitor

The programmes were put together using videos from the INVIDEO archive, or from some of the more than five hundred entries for the International Exhibition of Video Art and Cinema Beyond, held annually in November.

The monitors show three different looped video programmes in which a common theme - music illustrated and put into pictures - is treated with methods and approaches of expression so diverse as to create a journey through the whole universe of the music video. Headphones are used for the audio output.

Monitor One: two masters
Works by two acknowledged masters of the music video form: Chris Cunningham and Anton Corbijn.

Monitor Two: young videomakers from around the world
An overview of the way young directors are looking at music. Fresh-made video talent that makes up for limited budgets with boundless originality.

Monitor Three: young talent in and around Milan
A panorama of young videomakers working in the city or the surrounding region. Seeing music. A journey through musical instruments and music videos Milan.